Did You Know…?

: August 11th, 2009 : Evelyn Bruder :
Yesterday, I went to a Social Media Networking seminar given by Mike D. Merrill. In a relatively short span of 4 and a half hours, we were given a lot of information regarding the benefits of the social networking sites like Twitter, LinkedIn, Facebook. These are not just social” networks they are the sources of Information that millions of us have come rely upon. Information is transmitted to you, or by you, before that information is available on any other media, and many times it is information that is not available anywhere else.

As interesting as all of that was, I was struck by the discussion regarding marketing and how quickly demographics and target audiences are changing. Mike talked a lot about how our culture is tired of “interruptions;” no one wants to see that giant full page ad in the Sunday paper anymore, because hardly anyone reads the paper anymore! The who? what? where? and when? that you want to know is available instantly online with a simple “search.” If you are interested in anybody, or anything you can subscribe to a RSS feeds and then using sites like Google Reader and My Yahoo you can have everything is delivered to them. The boom of social media is drastically changing how consumers find what they want and how even the giant companies have had to completely rethink their marketing strategies and the media they use to reach their customers.

Did you know the average age of new Facebook users in 2008 was 30+? For a website that started out as a networking tool for Harvard college students, that’s a big evolution! But that also means adults are reaching out for new ways to locate what they need, whether it be a friend, a spouse, colleague, a job, or any kind of service provider including their real estate agent.

I came across the video this morning and was astounded by the numbers and statistics! While it’s not specifically marketing-based, it does a great job of showing you the incredible ways our planet, population, and networking are expanding.

Take just a couple of minutes to watch the video, and if you find it mind boggling, take a moment and forward it onto a friend - it will definitely serve as a great conversation starter.

For more information on Mike Merrill and what he does, “click here.”

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One Response to “Did You Know…?”

  1. Mike D. Merrill Says:
    September 1st, 2009 at 2:10 pm

    Evelyn,

    Glad you found value in the seminar. I am thinking I will back there Halloween weekend. Need to chat with John.

    Mike
    @mikedmerrill

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